Brexiteers launch UK-wide ad campaign to ‘chuck Chequers’

The Brexit campaign has launched a major advertising operation across the UK to highlight the flaws in the Prime Minister’s Chequers proposal.

Leave Means Leave has taken out an advertisement – set to be published on Tuesday 18th September – in 30 regional newspapers with a combined audience of five million people.

The selected newspapers cover the length and breadth of the whole nation – from London’s Evening Standard to Newcastle’s Chronicle, from the South Wales Echo and Evening Post to the Cambridge News, and from the Plymouth Herald to Scotland’s Daily Record.

The ad dismisses the Chequers Proposal as “same old, same old”.

It compares the Prime Minister’s favoured deal with the “new deals” and “new opportunities” a World Trade Deal would bring.

It warns that Chequers will shackle the UK to EU laws, ensure the continuation of mass migration and commit the UK to handing over £39 billion to Brussels.

By comparison, a World Trade Deal would give the UK the freedom to trade around the world, create a “fair and managed” migration system, and reduce the cost of living for British people.

Commenting on the ads, Richard Tice, Vice-Chairman of Leave Means Leave, said:

“We have relaunched the Leave campaign and we will stop at nothing to ensure the Prime Minister chucks Chequers and delivers Brexit in its entirety. 

“Leave Means Leave will be engaging with as many people across the country to ensure Project Fear is torn apart so that the economic benefits of Brexit are revealed.”